Bawls Buzz copywriting

Once in a while, you come across a product that makes humorous use of copywriting. There’s no objective behind it, no marketing or sales tactic. Just something to lighten up your day.

Bawls Buzz does it with its copywriting on the bottom of its packing box — probably the last place you’d expect to see any creative work.

What other humorous copywriting have you come across?

This entry was written by Balasingam-Chow Yu Hui. He has worked as a Marketing Analyst at XM Asia Pacific since 2006.

You may remember him as author of “What is Web Analytics?” or from within the Singaporean social media circles. When he’s not working on Web Analytics, he can be found analysing how to improve his performance at Mario Kart Wii.